Director's Desk

Quality, Services & timeless efforts

Mr. Kirit Mehta with his rich and varied experience of more than 40 years directs and guides the whole Sphurti family. He oversees the operation of the company to make it dynamic and progressive. He takes overall control of the company's accounting function. He also holds the position of Honorary Secretary of Sangli-Kolhapur District Milk Producer's Association for more than 25 years now. He actively looks into the problems of the milk producers and processors and strives for the rights of farmers to give them appropriate value of milk.

He is also involved in extension activities, andguiding farmers for setting up micro scale units. Considering his active participation and dedication in all the activities, he is elected as CEC member of Indian Dairy Association (IDA) from the year 2015.

Mr.Prakash Mehta has overall control and responsibility for all financial aspects of the company, often having to work with various departments to help them plan and manage their budgets. He also manages and leads the organisation through difficult periods including month end, year end, annual budgeting, capital requirements, debts, etc.

His contributions to the development of company strategy across all areas of the business, challenging assumptions, providing financial analysis and guidance on all activities, plans, targets and business drivers ensure that company financial system are robust, compliant and support current activities and future growth.

Mr. Hitesh Mehta with his critical and analysing approach for looking at things the most positive way is involved in marketing and expansion of the organisation ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the company. He looks after the sales of the company's products and services that will most benefit the customer and establishes creditability through communication in a manner that will optimize the company's market share and savings, improve company's efficiency, help achieve the company's mission and goals, and result in outstanding customer service.

He also looks after the raw milk procurement involving activities like setting up new chilling centres, facilitating veterinary services, animal loans and subsidies to farmers ensuring no shortage of milk.

Mr.Prashant Mehta with his analytical and technical skills to run day-to-day operations oversees the support operations of the factory and ensures that the resources are employed efficiently. He looks after all administration aspects, staff, services, maintenance, etc. at the factory. He looks after the facility management, human resource development, salary administration and benefit programs, etc.

He ensures that all administrative systems and processes are highly reliable, finely tuned and well delivered with an aim toward pro-action rather than reaction.

Mr.Chirag Mehta, a Dairy Technologist trained in The Netherlands (Holland) for Dairy Husbandry and Milk Processing, oversees the overall quality and safety of the products, ensuring that the products meet the standards set by both the company and regulatory authorities. He looks after the development of quality and safety policies, manages audits by third parties and inspects facilities for compliance with standards, determining methods to resolve any issues that arise and advising for any changes or improvements and how to implement them.

His logical and methodical approach acts as a catalyst for change and improvement in performance and quality.

Mr.Dhaval Mehta looks after the overall supply chain management. He strategically plans and manages logistics, transportation and customer services, keeping track of transport costs and efficiency. He collaborates with other departments to integrate logistics with business systems or processes, such as customer sales, order management, accounting or shipping and analyses all aspects of corporate logistics to determine

the most cost-effective or efficient means of transporting products or supplies and the financial impact of proposed logistics changes, such as routing, shipping modes, product volumes or mixes.

Mr. Manas Mehta, with bachelorette in Food Technology looks after the Research & Development. With his creative and analytical thinking he is involved in developing the manufacturing processes and recipes for the new and existing productswith a consistent flavour, colour and texture in large quantities which is done within a strict and ever-changing regulatory framework and works on existing and newly discovered ingredients to invent new recipes and concepts.

He is also engaged with packaging innovation and technology, researching current consumer markets and latest technology to develop new product concepts and coordinating launches of new products and running trials alongside/together with product development.